This presentation is titled “From Analysis to Analytics: An Action Case Study of Evidence-Based Practice in Elite Team Sports”.
Professor Gerrard has worked with a number of elite sports teams around the world. He currently acts as technical analyst for Saracens in the Aviva Premiership (rugby union) as well as providing statistical analysis to support Sky Sports coverage of Super League (rugby league). He has worked with Billy Beane, the General Manager of the Oakland Athletics in Major League Baseball, whose application of sports analytics has been the subject of the Hollywood film and best-selling book, Moneyball. Professor Gerrard is also on the Editorial Board of the Journal of Sports Economics.